Thursday, July 4, 2013

"Cloud Computing: The Glide OS Story - Solving the Cross Platform Puzzle" by Donald Leka and Claire Leka

NEW RELEASE
Cloud Computing: The Glide OS Story - 
Solving the Cross Platform Puzzle
by Donald Leka and Claire Leka


Description
Cross platform technology could be "The Next Big Thing." Glide is a pioneering and award winning cloud-computing service leading the emergence of the cross platform space. If you use any combination of Microsoft Windows, Google Android and Apple iOS/OS X devices and various cloud services like Dropbox, Google Docs and Facebook in your home or business, this book is a must read.
Cloud Computing: The Glide OS Story provides a detailed primer on the challenges and opportunities faced by start up companies and how they all relate to major changes in the technology industry and the global financial environment. Experience how Founder and CEO, Donald Leka steers Glide through the ultra competitive technology industry and the Global Financial Crisis. Go behind the scenes and learn what really happened in key meetings, interviews, backstage at major international trade shows and the strategy behind major product releases. The thrills and spills described make this book an educational gem for budding tech entrepreneurs and the seed and venture capital investors who fund them and entertaining reading for the rest of us.

Excerpt
It had been more than twenty years since the desktop experience had been fundamentally transformed. The last time was back in 1984 with the introduction of the Apple Macintosh Computer and it’s unique graphical interface.
In early 2005, TransMedia recognized a potential market opportunity to create a mobile desktop experience for consumers in the browser. In addition to storing a user’s files and applications on remote servers (what would later commonly become known as "the cloud") for access from any computer or mobile device with a browser, the Company set out to create a unified navigation system for managing different file types and viewing, editing and sharing files.


Editorial Reviews
Barry Unger, PhD Innovation and Technology Management Professor at Boston University
"Open systems and cross platform functionality would seem to be 'no brainer' visions that should be easily accepted by the computer industry, right? Not so when these ideas seem to threaten the business ecosystems and profit models of the major players in the industry they seek to improve. Cloud Computing: The Glide OS Story is an interesting and insightful account - and also quite humorous at times - by the entrepreneurs who have lived it over the last eight years - of the challenges faced in introducing a new better way to an industry built around propriety systems and a fantasy of walled gardens, even though users (remember them?) regularly have to contend in their lives with a cross platform "real world" combining Microsoft Windows, Google Android, and Apple iOS/OS X devices, and multiple cloud services... All this during an era of global financial crisis and continuous changes as Apple, Google, and Microsoft have battled for supremacy... "

Harold L. Vogel, PhD Author of Entertainment Industry Economics, Cambridge University Press
"This book provides a master class for entrepreneurs, technologists, early-stage investors, and venture capitalists by amply illustrating the types of challenges, and opportunities that confront all new companies, but especially those operating at the bleeding and leading edge of technological change."

About Glide


About the Authors
Donald Leka is the Founder, Chairman, and CEO of TransMedia Corporation, creator of the industry leading and award winning cloud-computing platform, the Glide OS. Mr. Leka has been a featured speaker and presenter at Harvard Business School, the Massachusetts Institute of Technology (MIT), TechCrunch50, the Mobile World Congress in Barcelona, the All Things Digital Conference (AllThingsD), New York University (NYU), Boston University (BU), The American University (AU) and Georgetown University. He holds a Masters in Business Administration (MBA) from The American University, Washington, DC, and a Bachelor of Arts Degree (BA), International Relations, from The American University, Washington D.C. He is an Ernst & Young Entrepreneur of the Year Award Finalist.

Claire Leka is a television journalist, anchor and correspondent specializing in business and finance news. For a long part of her career, she worked for CNN as a correspondent and anchor reporting from the floor of the New York Stock Exchange. Claire has also worked as an anchor and correspondent for MSNBC, NBC News, CBS News, WCBS, and WABC. Claire holds an MA in Journalism and Public Affairs from the American University, School of Communication, Washington, DC, and a BA in Public Communication from the American University, School of Communication, Washington, DC.

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